Taking notes is a silent form of flattery in the business world. Noting that what someone has said is worthy of a more permanent record shows your respect.

Soft Power

Claire Olson, a Cleveland business owner, is an example of someone who effectively uses what I term “soft power.” “Soft power” is knowing you are in control, but rarely ever having to flaunt it. Influence over others is gained in a less confrontational, more friendly and direct manner.

In board meetings, Claire seldom says much until the meeting is well in progress. What she does, instead, is to keep such focused, positive attention on whoever is talking that most of the participants end up addressing their arguments and concerns to her side of the table.

Her well-timed and limited verbal contributions enable her to influence the direction of the board much better than if she contributed verbose, unfocused chatter. When she does talk, others listen. Her “soft power” approach involves weighing each contribution until she has heard from everyone and then summarizing the best of the contributed information along with her own point of view.

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